Writing with Brevity Webinar

Part 1

Everything you write competes for your reader’s attention with a daily onslaught of text and content. To cut through the clutter, choose brevity. Make it easy for people to get what they need without weighing them down with extra words.

Brevity doesn’t come naturally to most of us, but you can make it a regular part of your writing process. In this two-part video series, Erin Lebacqz and Anne Janzer show you why and how to do that.

Learning Objectives

Brevity - Part One covers three reasons the way you’ve always written things may not work anymore, including:

The amount of content we navigate daily is enormous and growing.
Given a choice, readers choose brevity.
Research shows that trimming even short social media posts by 10-20 percent increases their effectiveness.

Anne Janzer takes the lead in this webinar. She says she is excited to participate in this series:

"I am always excited to work with people who share my commitment to improving business communication, so WordRake is a great partner. They make me feel like that English major was worthwhile!"

For more practical advice on how you can improve your business writing, check out our eBook, 8 Secrets to Writing Clearly & Concisely.

Editorial feedback and a commitment to clarity shouldn’t be reserved for major projects and long documents. All business communication can be improved—no matter how short or routine. Software like WordRake will help any writer reconsider jargon and wordiness. Simply seeing each suggested edit on your screen will raise questions and promote deeper thinking. Now, every writer in your organization can benefit from a sophisticated editor with deep knowledge. With WordRake, editing advice is always available at the push of a button. Try WordRake for better writing in Microsoft Word and Outlook.

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About Anne Janzer

Anne Janzer is a nonfiction book coach and the author of multiple award-winning books on writing, including The Writer’s Process and Writing to Be Understood. She is fascinated by the science and mystery of writing, and is always searching for clues to better communication. Find her books and blog posts at AnneJanzer.com.

About Erin Lebacqz

Erin Lebacqz created the High-Value Writing program to help business writers develop more clarity and confidence in their writing. Her book, High-Value Writing: Real Strategies for Real-World Writing, is based on conversations with thousands of writers around the world, and provides down-to-earth strategies and examples. Erin has been teaching writing for 25 years, both in the United States and internationally.